Our story

Because comfort should never be a luxury.

Linasky was born from a simple frustration: why should women have to choose between support and well-being?

Sophie, founder of Linasky
Linasky design studio

It all started with a drawer full of bras she never wore.

For years, Sophie bought dozens of bras searching for the same thing: real support without that constant feeling of constraint. Underwires that dig in, wires that poke, fabrics that irritate.

In 2023, after one too many disappointments, she decided to create what she had never been able to find: lingerie that works with your body instead of against it.

She partnered with textile engineers and developed the WonderGel+, a patented gel cushion that replaces rigid underwires while delivering impeccable support โ€” no pressure, no marks, no discomfort.

What we believe in

Comfort without compromise

Support shouldn't hurt. Every piece is designed to be forgotten the moment you put it on.

Made by women, for women

Every prototype is tested and validated by our community before it goes on sale. Your feedback drives every decision we make.

Lasting quality

Premium materials selected to last. Our products maintain their shape and support wash after wash.

The Linasky journey

2023

The turning point

Sophie left her position in the textile industry to dedicate herself to a personal mission: reinventing the bra.

2024

R&D and prototyping

18 months of development, 47 prototypes tested, and hundreds of pieces of feedback from real women to perfect the WonderGel+.

2025

Launch

Linasky launched with an inaugural collection of bras, underwear, and accessories designed for everyday life.

ยซ My goal isn't to sell lingerie. It's to make you forget you're wearing any. ยป

โ€” Sophie, founder

Today, Linasky dresses thousands of women who have chosen comfort without compromise. Every review and every piece of feedback pushes us to go further.

Our ambition: to become the leading European reference for comfort lingerie, proving once and for all that support and well-being are not mutually exclusive.

Sophie in the Linasky studio

Ready to discover what real comfort feels like?

Join the women who have chosen Linasky.

Shop our collections